Inbound Marketing Highlights - Long-Tails, Potato Salad & Culture

07/13/2014 2 min read Written by Lynton

 Sunday, Sunday, Sunday inbound marketing nation! Welcome to Sunday's Inbound Marketing Highlights with Mike and Roman. It's summertime - when the living is right and the inbound blogging is easy. 

Our articles this week: 

  1. Four Signs That Long-Tail Content Is Experiencing a Rebirth
  2. 10 time-saving social media tools (so you can actually enjoy your vacation)
  3. The Most Influential CMOs On Twitter
  4. Company Culture: What it (Really) Is and Why it Matters in Marketing
  5. Potato Salad Kickstarter Campaign Raises Over $46,000

Four Signs That Long-Tail Content Is Experiencing a Rebirth - Marketing Profs

From search getting more personal to more access to digital magazine archives to mobile growth - don't think the blog post you wrote a few years ago on CRM integration is irrelevant.

"The long tail of digital content offers online publishers the potential to build an audience by creating content for niche interests."

10 time-saving social media tools (so you can actually enjoy your vacation) - TNW

Excellent tips and tools here - particularly for Instagram post scheduling. Don't forget about HubSpot's Social Inbox, either. 

The Most Influential CMOs On Twitter - Forbes

See the brains behind the great brands. A powerful list of of the most influential big-brand CMOs on Twitter. Follow some or all of these peeps and you'll be all the wiser for it. 

Company Culture: What it (Really) Is and Why it Matters in Marketing - B2C

A good summary of HubSpot CTO and co-founder Dharmesh Shah's insights on company culture. Culture matters, more than anything. 

Potato Salad Kickstarter Campaign Raises Over $46,000 - Forbes

Thinking of doing something entrepreneurial? Need funding for it? Consider making a potato salad. Huh? Yes, I said potato salad. 

Just don't forget about your tax bill

Enjoy your day inbounder - see you here next week! Inbound 4 EVA!

By: Lynton

Lynton is a HubSpot Elite Partner that provides certified knowledge and tools to grow your business through integrated inbound marketing, including lead generation strategies, website designs and development, and CRM integrations.

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