Bigcommerce is one of the many ecommerce solutions out there that makes it easy (or at least easier) to get your products out there and ready to be sold online. With Bigcommerce you get an easy-to-use, clean interface for adding your products, managing orders and customers and a plethora of other great features.
One area where it lacks is being able to convert customers into repeat customers with automated marketing strategies. Marketing automation is an integral part of building a successful business online, and when you're first starting out with Bigcommerce you need to utilize all the tools that you can to promote your brand.
In case you've been living under a rock for a while, HubSpot is king of inbound marketing and has powerful marketing automation tools. However, to get the most out of your HubSpot and Bigcommerce portals, you'll want to consider having their technologies integrated.
Here are the top reasons why you should want a Bigcommerce to HubSpot integration.