Inbound Marketing News

Vote Tom Peters talks about the little big things www.webinknow.com — Tom Peters sat down to answer some questions for us on video. Great stuff here. If you don't have 12 minutes for the entire thing, check out the timeouts below and do listen to Tom answer at least one question. Tags: books 1 point, submitted 3 days ago by Daniel Lynton 0 comments

Vote 9 Killer Tips for Location-Based Marketing mashable.com — Social networking has finally become something valuable for brick-and-mortar businesses. Smartphones and location-based social networks allow users to interact, share, meet up, and recommend places based on their physical coordinates. This real-world Tags: Small Business social media strategy 1 point, submitted 3 days ago by Daniel Lynton 0 comments

Vote Is Twitter any use for retailers? econsultancy.com — The growing popularity of Twitter has led thousands of businesses to launch profiles, and there is no surer way for a company to be seen as ‘not getting it’ as to not be tweeting. Tags: ecommerce Small Business social media twitter 1 point, submitted 4 days ago by Daniel Lynton 0 comments

Vote The Brand Dashboard: A Window to Relevance www.briansolis.com — Perhaps the most difficult aspects of Social Media to embrace are the changes in our behavior and overall philosophy it necessitates in order to earn relevance and ultimately prominence in consumer hearts, minds, and markets. Tags: inbound marketing PR social media 1 point, submitted 4 days ago by Daniel Lynton 0 comments

Vote 4 Ways to Effectively Use Social Media as a Catalyst mashable.com — As social media marketing becomes more widely practiced, the questions of the day are less frequently focused on the benefits of social media and more often focused on its implementation. Justifying social media to superiors is no longer the marketer Tags: nonprofit social media strategy 1 point, submitted 4 days ago by Daniel Lynton 0 comments

Vote Q&A: Patrick Keane on Associated Content's approach to publishing and the death of engagement econsultancy.com — For major publishers, covering real-time and local information is increasingly a struggle. As budgets and bureaus shrink, publications are competing with never ending updates from social media and young upstart news sites on increasingly stretched re Tags: content marketing engagement social media 1 point, submitted 4 days ago by Daniel Lynton 0 comments

Vote SXSW: Content Strategy - Fancy Name for a ‘Plan,’ or Key to Marketing Communication? blog.hubspot.com — This talk bills content strategy as a way to design a comprehensive user experience. Margot Bloomstein discussed the idea of content strategy from the perspectives of all the different stakeholders you might have in a content or web project. Tags: content marketing strategy 1 point, submitted 4 days ago by Daniel Lynton 0 comments

Vote Restaurant Owner Increases Sales by 110% with Foursquare Swarm Badge Party blog.hubspot.com — How do you attract a flash mob of 150+ people to your restaurant? Offer the possibility of a Foursquare Swarm Badge, of course! Tags: Small Business social media 1 point, submitted 4 days ago by Daniel Lynton 0 comments

Vote Using Social Radar to Visualize Influencers www.webmetricsguru.com — I spoke with Dave Reed of Social Radar today and we had an interesting conversation about using Social Radar to visualize influencers. I decided to replicate what we discussed using food bloggers in New York City. Tags: social media tools 1 point, submitted 4 days ago by Daniel Lynton 0 comments

Vote 'The Basics' May Be Enough To Make You Great www.mpdailyfix.com — Taking your business from good to great to remarkable can seem a daunting task. But, it may be easier than you think. Tags: advice sales 1 point, submitted 5 days ago by Daniel Lynton 0 comments

Vote 5 Ecommerce Social Media Marketing Tips www.toprankblog.com — If you run an ecommerce business, chances are your customers – regardless of their age, gender or economic status – are active on social networks and social media sharing sites. Tags: ecommerce social media 1 point, submitted 5 days ago by Daniel Lynton 0 comments

Vote What Happens When You Introduce 350 Staff to Social Media www.socialmediatoday.com — Last fall, we marched all 350 or so Environmental Defense Fund staff through two days of a social media challenge. Looking back, I’m happy to report that the experiment paid off. Tags: nonprofit social media 1 point, submitted 6 days ago by Daniel Lynton 0 comments

Vote Social business beyond just the marketing department www.webinknow.com — I've been thinking a lot about how organizations extend the use of social networking beyond the marketing department. You've probably thought about this too or are even implementing it at your company. Tags: inbound marketing social business social media 1 point, submitted 6 days ago by Daniel Lynton 0 comments

Vote Sales 2.0: Sell Faster, Better, and Smarter blog.marketo.com — The Sales 2.0 Conference in San Francisco has kicked off with quite a big start. Hosted at the Four Seasons in San Francisco, over 700 attendees including big names like Brett Queener from Salesforce, Jeffrey Hayzlett of Kodak, Mark Woollen of Oracl Tags: inbound marketing sales social media 1 point, submitted 6 days ago by Daniel Lynton 0 comments

Vote Social Capital: The Currency of the Social Economy www.socialmediatoday.com — The convention for creating financial opportunities is evolving and changing the way we seed prospects, promote our expertise and prowess, and connect with those who can help us learn and advance through the facilitation of strategic and mutually ben Tags: social media 1 point, submitted 1 week ago by Daniel Lynton 0 comments

Vote Are Brands Really "On" Twitter? www.twistimage.com — It's a tough question to answer. One person's "right way" is another person's "wrong way." An example I am fond of repeating is that of a company that is on Twitter but only using it to tweet out their corporate press releases. Th Tags: advice social media twitter 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote Book Review: The New, New Rules of Marketing and PR www.conversationagent.com — This is not a book just for marketers and PR professionals. It's a handy manual for business people who want to connect with their customers on the Web and earn word-of-mouth marketing off line. Tags: books PR social media 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote At Balsamiq, Everyone Blogs. Join us. www.balsamiq.com — The Balsamiq Blog is my third blog. I started in 2003 with Peldi’s Little Blog in which I shared sample applications and things that I learned at work about Flash Communication Server, and ran it for about 3 years. Tags: advice blogging Small Business 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote 5 Fantastic Facebook Fan Page Ideas to Learn From mashable.com — So your business is on Facebook, and brand engagement is up thanks to some savvy social media strategy. You may even be interested in further distinguishing your brand by building a custom landing page for your account. Tags: facebook strategy 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote Promote a Business Blog - 5 Tips www.toprankblog.com — Relevant, Consistently Updated Content + Flawless Technical Functionality & User Experience = Perfect Blog Launch What’s missing from the equation above? You guessed it: blog promotion. Tags: advice blogging 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

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