Inbound Marketing News

Vote Social Capital: The Currency of the Social Economy www.socialmediatoday.com — The convention for creating financial opportunities is evolving and changing the way we seed prospects, promote our expertise and prowess, and connect with those who can help us learn and advance through the facilitation of strategic and mutually ben Tags: social media 1 point, submitted 6 days ago by Daniel Lynton 0 comments

Vote Are Brands Really "On" Twitter? www.twistimage.com — It's a tough question to answer. One person's "right way" is another person's "wrong way." An example I am fond of repeating is that of a company that is on Twitter but only using it to tweet out their corporate press releases. Th Tags: advice social media twitter 1 point, submitted 1 week ago by Daniel Lynton 0 comments

Vote Book Review: The New, New Rules of Marketing and PR www.conversationagent.com — This is not a book just for marketers and PR professionals. It's a handy manual for business people who want to connect with their customers on the Web and earn word-of-mouth marketing off line. Tags: books PR social media 1 point, submitted 1 week ago by Daniel Lynton 0 comments

Vote At Balsamiq, Everyone Blogs. Join us. www.balsamiq.com — The Balsamiq Blog is my third blog. I started in 2003 with Peldi’s Little Blog in which I shared sample applications and things that I learned at work about Flash Communication Server, and ran it for about 3 years. Tags: advice blogging Small Business 1 point, submitted 1 week ago by Daniel Lynton 0 comments

Vote 5 Fantastic Facebook Fan Page Ideas to Learn From mashable.com — So your business is on Facebook, and brand engagement is up thanks to some savvy social media strategy. You may even be interested in further distinguishing your brand by building a custom landing page for your account. Tags: facebook strategy 1 point, submitted 1 week ago by Daniel Lynton 0 comments

Vote Promote a Business Blog - 5 Tips www.toprankblog.com — Relevant, Consistently Updated Content + Flawless Technical Functionality & User Experience = Perfect Blog Launch What’s missing from the equation above? You guessed it: blog promotion. Tags: advice blogging 1 point, submitted 1 week ago by Daniel Lynton 0 comments

Vote Google Buzz: 5 Opportunities for Small Businesses mashable.com — Just when you thought you had social media figured out, Google has shaken things up with a new entrant into the market: Google Buzz. It’s integrated into Gmail, which means right out of the gate it potentially has an audience of tens of millions of p Tags: Small Business social media 1 point, submitted 1 week ago by Daniel Lynton 0 comments

Vote Companies that Blog Have More Consistent Sales blog.hubspot.com — How often should you post articles to your business blog? The short answer: More is better. HubSpot's recently released 2010 State of Inbound Marketing Report, based on a survey of 231 marketers, shows that companies that blog multiple times a Tags: blogging content marketing inbound marketing strategy 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote Social Media Strategy Framework rossdawsonblog.com — Today we launch our Social Media Strategy Framework. This provides guidance and a frame on how organizations can approach engaging with social media, following in the tradition of our highly popular frameworks such as Web 2.0 Framework, Future of the Tags: social media strategy 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote HOW TO: Build a Facebook Landing Page for Your Business mashable.com — With Facebook Fan Pages and the array of apps you can plug into them, there are a few ways you can customize what people see when they land on your Page... Tags: advice facebook inbound marketing 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote How to STOP writing rubbish copy on your website | Blog | Econsultancy econsultancy.com — So, "Rewrite your site” came in at number one in the Top five things you need to do online in 2010. What a shame most companies will mess that job up quite atrociously. Tags: advice 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote Web Analytics Reporting - Small Business Tips On SEO and Social Media Metrics www.toprankblog.com — It’s an exciting time to be a small business owner or communications professional. Why? We’ve never had more data and metrics at our fingertips. Actually, we flew past merely having data to having real-time data. Tags: advice SEO Small Business 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote Social Media Trends at Fortune 100 Companies mashable.com — PR firm Burson-Marsteller studied the 100 largest companies in the Fortune 500 list and found that 79% of them use Twitter, Facebook, YouTube or corporate blogs to communicate with customers and other stakeholders. The firm broke its findings down by Tags: Research social media 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote How the Resort Industry is Using Social Media mashable.com — A growing number of resort and spa destinations are spreading their wings and reaching a wider customer base via social media. With the help of social networking platforms and niche bloggers, vacation spots are broadening their branding efforts from Tags: B2C inbound marketing social media 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote Is Your B2B Company REALLY Ready for Social Media? blog.marketo.com — Social media holds tremendous opportunities for B2B companies looking to drive new business and increase revenue, but only if you first develop a solid foundation and an understanding of what makes the world of social media tick. Even those who have Tags: inbound marketing social media strategy 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote The Science of Building Trust With Social Media mashable.com — The Internet-era has made establishing trust an increasingly complicated issue. Our finely tuned ability to read facial expressions does not apply to e-mail, and emoticons are, at best, an imperfect substitute for sarcastic inflection (raise your han Tags: advice social media 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote Compare Social Media Performance Head-to-Head with uberVu mashable.com — What Compete does for website analytics uberVU is now trying to do for social media. The company has just launched Compare, a new tool that does instant side-by-side social media performance comparisons by keyword or brand name. Tags: social media tools 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote That slow website of yours isn't just annoying. It's sending business elsewhere econsultancy.com — Online retailers have made a lot of progress in the past year, increasing conversions, sales and customer satisfaction rates in the 2009 holiday season. But that doesn't mean that consumers are happy with the online shoping experience. According to a Tags: advice web design 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote Google Adds Facebook Pages to Real-time Search mashable.com — Google has announced that it has added a new content source to its real-time search feature: Facebook Pages. Tags: facebook inbound marketing SEO 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

Vote ViralHeat Social Media Monitoring Review and how it compares with other platforms www.webmetricsguru.com — I’m currently evaluating ViralHeat and trying to make up my mind on how it fits into the Social Media Monitoring space, I had an free account for close to a week and was made aware of ViralHeat’s relaunch by Jason Falls who I saw two weeks ago at Eve Tags: social media tools 1 point, submitted 2 weeks ago by Daniel Lynton 0 comments

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