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Business Training Professional Website Redesign and Inbound Marketing

Rick Segel is one of the most well-known and successful business training professionals in the world. For over twenty years, Rick and his team have offered business coaching, training guides, and a slew of published books to help businesses better themselves and their employees. To accommodate all of his customers and affiliates, Rick required a updated, user-friendly website to draw in clients and direct them to the services they’re most interested in.

The Solutions:

The LyntonWeb design team created a brand new web design for Rick Segel as well as a newsletter template. Our developers built out the new site, newsletter, and blog, all of which we help maintain. Our marketing team performed on-page SEO, including titles, tags, and page descriptions, among other tasks, and our copywriters wrote content designed to push specific services of Rick’s.

With the success of www.RickSegel.com, LyntonWeb has been tapped to work on other sites under the Rick Segel umbrella, including Specific House Publishing, Rick’s very own book publishing company.

Services Provided:

  • Custom web design
  • HubSpot site development
  • Blog setup & support
  • Content optimization & SEO keyword research
  • Copywriting
  • Newsletter template design
  • Social media integration
  • E-commerce setup and supprt