Sunday Inbound Marketing Highlights - Viral Audio, Social Data, and Facebook Paper

 

MarketingHighlights_ValentinesDay_(1)

It's Sunday, Sunday, Sunday inbound marketing nation! See all the inbound marketing highlights you may have missed from this past week. And remember, Valentine's Day is this coming Friday! 

  1. What can make audio go viral? NPR experiments with building earworms for social media
  2. 6 Ways a Social Media Analyst Approaches Social Data
  3. Review: Imperfect ‘Paper’ app makes Facebook feel new again
  4. 3 Ways Your Web Design Can Better Connect You to Your Audience
  5. Sink or Swim: Brand Development Through Content Marketing

What can make audio go viral? NPR experiments with building earworms for social media - Neiman Journalism Lab

We've all heard about viral video - but what about viral audio? NPR attempts to find out - and you just have to hear a volcano's primal scream. 

6 Ways a Social Media Analyst Approaches Social Data  - Simply Measured

There is a LOT of data out there with gazillions of tweets and Facebook posts and whatever else you can think of. But what's it all about Alfie? Get behind the data with this post that shows you how to dig into the data pie. 

Review: Imperfect ‘Paper’ app makes Facebook feel new again  - GeekWire

Sigh. Who has Facebook ripped off now? Flipboard? Probably still worth a download - might be the Facebook of the future. 

"At its core, Paper is a story reader. Each section, including a user’s News Feed, features a slide show on the top half of the screen, and a series of cards with stories running along the bottom half of the screen. Users swipe up on a story to read it, and swipe left and right to switch between sections."

3 Ways Your Web Design Can Better Connect You to Your Audience - CopyBlogger

Do you design for emotion? If you haven't thought of that angle yet, this article is for you. 

"You can never be wrong by simply taking care of your visitors and improving their experience. Consider their feelings and add more sense to your website content by designing a good story."

Sink or Swim: Brand Development Through Content Marketing - Huffington Post

"Now is the time to call for marketing reform. We, as marketers, are responsible for not having a time-ignorant promotion. Our industry needs to lessen their traditional marketing budget and spend time, energy and money where our customers live: online. Developing a brand is not done through solely through 30-second advertisements (although I did love Budweiser's "Puppy Love" Super Bowl spot) it takes multi-channel engaging, entertaining, informative and soul-shaking content to gain market share these days."

Awyeah! I think it's time to Occupy Traditional Marketing. What say you, inbound nation?

Ok, sorry, I know it's Sunday morning. Finish your coffee, have a great week and let's meet up next week and DON'T forget about Valentine's Day!  

5 Day Twitter Kickstart Kit

You Might Also Like