Counter
A list of stats with animated counters.
View a live demo of this section.
Modules

How to Use This Section
The Counter section is designed to showcase your company’s key achievements and metrics in a visually compelling way that builds trust with potential clients. This section works particularly well for professional services firms that want to highlight their experience, event organizers displaying attendance figures, or B2B companies showcasing client success metrics.
Visual Layout and Design
The Counter section displays multiple statistics in a clean, grid-based layout that maintains Brightlane’s professional aesthetic. Each counter features bold typography for the numbers with descriptive text below, creating an easy-to-scan format that draws attention to your most impressive figures. The animated counting effect engages visitors as the page loads, making static numbers feel more dynamic and memorable.
When to Choose This Section
Use the Counter section on your homepage to establish credibility early in the visitor journey, or add it to your about page to reinforce your company’s track record. This section performs exceptionally well above testimonials or case study sections, as it provides quantifiable proof points before visitors read client feedback. For event websites, place it prominently to showcase attendance numbers, speaker count, or years of operation.
Setup Tips in HubSpot
When adding this section through the page editor, you can drag and drop it anywhere on your page layout. Configure each counter through the module settings to set your target numbers and customize the descriptive text. The animation timing automatically adjusts based on the number values you enter, ensuring larger numbers don’t count too quickly to read.
Best Practices
Keep your counter labels concise and choose round numbers when possible for maximum impact. Consider metrics like “Years in Business,” “Projects Completed,” “Happy Clients,” or “Team Members” that directly support your value proposition and differentiate your business from competitors.