Featured Items
A list of items with icon, heading, and text.
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Modules
Usage Guide
The Featured Items section provides a visually appealing way to highlight your key services, benefits, or product features using a clean grid layout. This section works particularly well for professional services firms showcasing their expertise areas, B2B companies outlining their value propositions, or event organizers highlighting key event features.
You can add this section to any page through HubSpot’s page editor by selecting it from the Brightlane section library. The section utilizes the Feature Items module, which displays each item with a customizable icon, heading, and descriptive text in a responsive grid format that adapts seamlessly across desktop, tablet, and mobile devices.
When planning your content, consider using this section on your homepage to showcase core services, on service pages to break down complex offerings into digestible points, or on landing pages to emphasize key benefits that drive conversions. The icon-based design makes it easy for visitors to quickly scan and understand your offerings.
To customize the section, you can modify the number of items displayed, adjust spacing through the theme’s global settings, and customize colors to match your brand guidelines. Each featured item can include a unique icon from the theme’s icon library, a compelling headline, and supporting text that elaborates on the benefit or feature.
Best practices include keeping headlines concise (3-5 words), writing benefit-focused descriptions rather than feature lists, and maintaining consistency in tone across all items. For optimal visual balance, use an even number of items when possible, and ensure your icons relate clearly to the content they represent. This section pairs well with call-to-action sections positioned directly below to guide visitors toward conversion.