Hero - Speaker
A two-column hero with text and a speaker on the left and image on the right.
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Modules
Usage Guide
The Hero - Speaker section is specifically designed for event websites, conference pages, and professional services showcasing thought leadership. This section creates an impactful first impression by prominently featuring a speaker alongside key messaging, making it ideal for landing pages promoting webinars, conferences, keynote presentations, or expert consultations.
When you add this section through the HubSpot page editor’s drag-and-drop interface, you’ll notice the strategic two-column layout automatically balances visual hierarchy. The left column houses your headline, supporting text, and speaker information, while the right column displays a high-quality speaker photo or professional headshot. This arrangement follows proven conversion patterns by leading with compelling copy before introducing the visual element.
Best practices for implementation: Upload speaker images at 600x600 pixels or larger to ensure crisp display across all devices. The Brightlane theme automatically handles responsive scaling, but higher resolution source images produce better results on retina displays. Use the built-in text editor to format speaker credentials, including titles, company affiliations, or notable achievements that build credibility.
This section works exceptionally well on event landing pages, speaker profile pages, and service pages where personal branding matters. Unlike generic hero sections, the Hero - Speaker variant includes structured fields specifically for speaker details, ensuring consistent formatting across your site.
Pro tip: Leverage HubSpot’s personalization tokens within the speaker text fields to dynamically display different speakers based on visitor segmentation or campaign source. This allows you to create targeted experiences without building separate pages for each speaker or event.
The section integrates seamlessly with HubSpot’s analytics, allowing you to track engagement and conversion rates for speaker-focused campaigns directly within your marketing dashboard.