Two Column Checklist [+ only]

Image and text with a checklist.

Note: This section is only available in Framework+, a paid version of Framework.

View a live demo of this section.

Modules

two-col-checklist


Overview

The Two Column Checklist section combines visual storytelling with structured information to highlight benefits, features, or process steps in an easily scannable format. This section is specifically designed for SaaS and technology companies who need to communicate complex value propositions through both imagery and organized text lists.

When you add this section to your pages through the HubSpot page editor, you’ll get a clean two-column layout where one side displays your chosen image while the other presents content with integrated checklist functionality. This visual arrangement helps break up text-heavy pages and makes important information more digestible for your visitors.

Use this section when you need to:

  • Showcase product features alongside supporting visuals
  • Present step-by-step processes with accompanying screenshots
  • Highlight service benefits with relevant imagery
  • Create comparison content that requires visual context

The section works particularly well on service pages, product feature pages, and landing pages where you want to build trust through detailed explanations. Unlike basic text blocks or simple image modules, this section maintains visual hierarchy while organizing information in a checklist format that encourages completion and comprehension.

You can customize the section through the HubSpot page editor by updating the underlying Text and Image Columns module. This includes adjusting image positioning, modifying text content, and styling the checklist elements to match your brand guidelines. The Framework+ styling ensures the section maintains proper spacing and typography across all device sizes.

For optimal results, pair high-quality product screenshots or relevant stock imagery with concise, benefit-focused checklist items that speak directly to your target audience’s pain points and desired outcomes.