About
Share info, stats, and benefits about your company and let users know about the members of your team.
Default Modules:
- Indexing and Social SEO [+ only]
- Schema [+ only]
- Back to Top
- Theme Rich Text
- Text and Image Columns
- Counter
- Feature Items
- Team Listing
- Call to Action Box
How to Use the About Template
The About template in the Framework theme is specifically designed to help SaaS and technology companies create compelling company pages that build trust and showcase their team. This template provides a structured layout that balances informational content with visual appeal, making it ideal for converting visitors into prospects.
When creating your about page, you can leverage the page editor’s drag-and-drop functionality to customize the pre-built module arrangement. The Text and Image Columns module works particularly well for alternating content sections that tell your company story, while the Counter module helps you highlight key statistics like years in business, customers served, or team size with animated number displays.
The Team Listing module is the centerpiece of this template, allowing you to showcase team members with photos, titles, and bio information. You can easily manage team data through HubSpot’s content management system and the module will automatically format the display in a clean grid layout that maintains visual consistency across different screen sizes.
For optimal results, use the Feature Items module to highlight your company’s core values or competitive advantages with icon-supported content blocks. The Call to Action Box works effectively at the bottom of your about page to guide visitors toward your contact form or product demo request.
Theme settings allow you to customize colors, typography, and spacing to match your brand guidelines without touching code. The Framework theme’s minimal design ensures your content remains the focus while maintaining professional aesthetics that technology companies need.
Remember to configure the Schema module to improve search engine understanding of your organization’s information, which can enhance your local search presence and knowledge panel appearance in search results.