The Friday Five - Lessons From Journalists, Web Design Trends and Stealing Followers

Cheers, inbound nation! It's time for The Friday Five: Five Headlines from Social Media, Inbound Marketing, SEO, and Web Design, our weekly roundup for ideas and news that you can use. And here they are:

1. Lessons Inbound Marketers Can Learn From Journalists
2. The Content Marketing Conflict: Engagement vs. Usefulness
3. How to Steal Your Competitor's Social Media Followers
4. Digital marketing and ecommerce trends for 2014
5. 3 Major Web Design Trends for 2014

Lessons Inbound Marketers Can Learn Form Journalists - browser media

We’ve seen a merge between the rudimentals of traditional journalism and using good quality content for our online marketing campaigns. Here are a handful of lessons I’ve learnt when approaching an inbound marketing project with a PR hat on.

The Content Marketing Conflict: Engagement vs. Usefulness - Forbes

Forget about engagement for a moment and offer staged, useful value. 

How to Steal Your Competitor's Social Media Followers - Entrepreneur

Stealing is usually a zero-sum transaction, wherein one party loses and the other party wins. But that is not how it works with social media. This guide will show you how to gain followers by leveraging your competition's social networks. So if you want to accelerate your social media game by getting followers from your competitors, here are several tips you should consider:

10 trends you need to know. 

3 Major Web Design Trends for 2014 - Forbes

Simplicity, storytelling and responsive design - AND what you need to know about them. 

That's it for this edition of the 2014 Friday Five. Anything interesting on your side of the screen?