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Inbound Marketing

The Friday 5: Five Headlines from Social Media Examiner, HubSpot, and Search Engine Watch


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I know it’s a bit late but better that then never. It’s Friday which other it being the end of the week, it’s also time for The Friday 5: Five Headlines from Social Media, Inbound Marketing, SEO, and Web Design, keeping those who work for and with Lynton up to date with the latest news, trends and tips that affect us all.   In edition #5

 

  • Social Media has become ludicrous
  • Business speeds up with combine search, social, and content
  • 10 items will get you a perfect optimized page
  • Stalking is good when it’s your competition
  • Facebook has a message for marketers

  

1. How Ludicrously Complicated Social Media has Become INFOGRAH (Business Insider)

“Digital marketing is confusing—really confusing—as this insane graphic shows...”

confused social media

 

describe the image2. How Search, Social, & Content Accelerate Your Business (Social Media Examiner)

“Your customers get 99% of their information from search engines, social media referrals, online news sites and targeted content. If your business is NOT there among the solutions when your customers are looking, you’re lost. And even if they do find you some other way, you will still lose if you don’t have compelling content to keep them engaged with your brand.”

describe the image3. 10 Elements of a Perfectly Optimized Page (Search Engine Watch)

“One area that search engines have made a number of significant advancements in recent years is in how they evaluate content on a website. So what does a perfectly optimized page look like in 2012? Let’s look at 10 elements…”

describe the image4. How to Stalk Your Competition in 10 Minutes (HubSpot)

“You're a rock star inbound marketer. You spend your time figuring out how to increase your web traffic, generate more leads, and analyze your marketing analytics so you can keep your competitive edge on the web. Come on, what's more rock star than that?”

describe the image5. Facebook’s Advice to Marketers: Post Stuff About Your Brands (Mashable)

It’s no secret that Facebook has decided the best way to spur more advertising on the platform is to encourage marketers to use their brand Pages more effectively. With that goal in mind, Facebook looked at postings on 23 brand Pages over one month to see which posts did the best. The upshot: When you talk about things related to your brand, you’ll get more engagement. 

 

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