You have great content. You work hard to create useful, valuable content. Your leads consistently return and reconvert on multiple landing pages, yet you still only have their names and emails in the database. Here's how you can fix that.
It's useful to view inbound marketing websites as a 24/7 salespersonfor a company. Lately though, it seems many of these virtual 24/7 salespeople seem to have become very polysyllabic. Words like enhancement, nurturing, automation, collaboration, synergy, and integration seem to permeate many business sites. Having more syllables on your website doesn't necessarily guarantee more leads.
Spring is in the air, and so are baseballs - make it an exciting inbound marketing week fellow inbounders!
Roman has been helping clients develop and implement revenue enhancing inbound marketing strategies since 2009. Prior to becoming an inbound marketer, Roman was a management consultant with Ernst & Young, Booz Allen Hamilton, BearingPoint, and KPMG. Roman's relentless focus on client satisfaction and client results has garnered accolades from many clients and teams.