Gearing Up for INBOUND 2023

07/05/2023 4 min read Written by Corie Stark

It’s that time of year again — HubSpot’s INBOUND

We’re excited as we prepare to attend the annual conference that brings together the brightest minds in business, marketing, and sales. As always, this event is a melting pot of innovative ideas, inspiring keynotes, and valuable networking opportunities. We can’t wait to immerse ourselves in the vibrant atmosphere of Boston, where the event will be held from Sept. 5 to 8. 

If you’re new to INBOUND or curious about our state of mind before we head off to Massachusetts, keep reading.

Why We’re Excited for INBOUND 2023

INBOUND 2023 is more than just a conference — it’s a chance to learn from industry leaders, gain fresh insights, and connect with like-minded professionals. This year, we look forward to hearing from a stellar lineup of keynote speakers, including Reese Witherspoon, Derek Jeter, Morgan DeBaun, Andrew Huberman, and the HubSpot crew.

But it’s not just about the speakers. The INBOUND experience is a unique blend of learning and fun. From wellness activities, food trucks, networking, community gatherings, and debates to the INBOUND After Hours party, there’s something for everyone. 

“I'm so excited to be attending INBOUND this year! It's the perfect opportunity to learn from the best in the business and network with others. I'm looking forward to meeting old friends and making new connections.” - Michelle Tabor, HubSpot Solutions Engineer

Sessions We Can’t Wait to Attend

Each year, HubSpot brings it when it comes to the three-day agenda. We’ve been poring over it obsessively, and several sessions have caught our eye:

  • “Becoming an Ambidextrous Marketer in Turbulent Times” from Baruch Toledo
  • “How to Build a Community That Isn’t a Ghost Town” from Evan Hamilton
  • “Building a Winning Sales Strategy and Team” from Michelle Bender and Patrick Biddiscombe
  • “The CMO Scorecard: The 3 Components of Performance Branding” from Tyrona Heath and Peter Weinberg
  • “Things Every HubSpot Admin Needs to Know” from Kyle Jepson
  • “Do This, Not That: Lessons Learned From a HubSpot Rollout” from Dianna Scott
  • “Going Global: How to Grow from $0 - $500M in Revenue” from Jeetu Mahtani

And that’s just the start of our list. The HubSpot team will add more speakers and session titles as the event draws closer, so keep checking back. 

“I'm excited to see how AI is moving into the HubSpot ecosystem. How are others using AI to streamline operations and gain deeper insights?” - Sam Winski, Senior HubSpot Strategist

Making the Most of INBOUND 2023

To ensure we get the most out of INBOUND 2023, we’re taking some proactive steps — and we recommend you do the same. Here’s our game plan:

  • Identify knowledge gaps: We’re chatting with our teams to identify any knowledge gaps we might have. Then, we’re finding sessions or networking opportunities to help fill them. This will ensure we’re gaining the most relevant knowledge for our needs and bringing it back to our clients. 
  • Prepare for note-taking: We’re bringing our favorite tools to capture key session insights. Whether it’s a traditional notebook or a digital tool, having something to jot down important points can make a big difference in retaining information.
  • Pack smart: We’re packing all necessary chargers to keep our electronics powered up throughout the event. Comfortable walking shoes are also a must, as we’ll be hustling around the conference hall. We’re also bringing snacks and water to keep our energy levels high. Conferences can be physically demanding, so staying hydrated and nourished is important.
  • Plan your schedule: With so many sessions and activities, planning your schedule is essential. Prioritize the sessions you most want to attend and build your schedule around them. But also leave some room for flexibility — you never know when an unexpected opportunity might arise.
  • Explore the sponsor floor: We plan to walk the sponsor floor and discover new tools, technologies, and services. This is an excellent opportunity to learn about the latest innovations in our industry and find solutions that can benefit our work. We also love bumping into people we know as we peruse the booths and exhibitions. 
  • Take breaks: While trying to do everything is tempting, taking breaks is vital. Use these times to process what you’ve learned, check in with your team, or simply recharge.
  • Network, network, network: We’re ready to talk with everyone! After all, you never know where the next great idea or partnership might come from. Don’t be shy about introducing yourself to others — everyone is there to connect. 
  • Follow up: After the conference, take the time to follow up with the people you’ve met. Whether it’s a quick email, a LinkedIn connection, or a more formal meeting, maintaining these relationships can lead to valuable collaborations in the future.

INBOUND 2023 Passes: General Admission vs. VIP

INBOUND 2023 offers two types of passes: General Admission and VIP. The general admission pass gives you access to all the content at the conference. If you’re looking for a little more, the VIP pass offers some extra perks. VIP pass holders receive an exclusive invite to the opening VIP Party on Tuesday night, complete with live music, food, drinks, and more. They also have access to the VIP lounge, where they can work or connect with other VIPs, enjoy complimentary happy hours, and grab free lunches from any vendor or food truck. Plus, VIPs get reserved seating in the main stage area, ensuring they won’t miss a moment of the keynotes.

Join Us at INBOUND 2023

Excited now? Because we’re thrilled to be part of INBOUND 2023 and would love to share this experience. Whether you’re an existing client, a potential client, or just someone interested in learning more about what we do, we’d love to connect. Book a meeting with us at the event, and we can share insights, learn together, and build stronger connections. See you in Boston!

By: Corie Stark

After spending many years as a sports journalist, Corie switched to marketing in 2013. Her love of writing, talking to people, and keeping up with the industry enables her to use her skills for anything from social media to long-form blogging. Outside of work, she enjoys hiking with her dogs and making her cats chase the ever elusive red dot.

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