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Inbound Marketing

The Friday Five - Infographics, Chocolate, The 10 Commandments, And Why Email Still Matters

Hello inbound nation! Yes it's November and Thanksgiving is around the corner!! It's also time for The Friday Five: Five Headlines from Social Media, Inbound Marketing, SEO, and Web Design, our weekly roundup for ideas and news that you can use. And here they are:
  1. Why Your Customers Heart Infographics
  2. Sweetriot: How A Small Chocolate Business Built A Sweet Community On Social Media
  3. The 10 Commandments of Content Marketing
  4. How Long Should Your Blog Posts Be?
  5. Twitter IPO sets billionaires in flight

Why Your Customers Heart Infographics - MarketingProfs

In past few years, infographics have become became a popular data visualization tool. Information graphics (better known as “infographics”) visually represent complex data in an easy interactive way with the help of pictures, titles, charts, and other graphics. They are especially designed to grab viewer’s attention and quickly deliver information in an entertaining manner. If done properly, infographics can increase information retention much more than just simple text can.

Sweetriot: How A Small Chocolate Business Built A Sweet Community On Social Media - Huffington Post

Sarah Endline, founder of the New York City-based natural chocolate company, Sweetriot, was using social media to connect with her customers even before social media was a marketing must and an everyday activity.

The 10 Commandments of Content Marketing - Jeff Bullas

Content is the lifeblood and cornerstone of the knowledge web that is driven by search and social networks. It doesn’t matter if you are are focused on social media marketing or search marketing, contagious content needs to be woven into your overall marketing strategy.

How Long Should Your Blog Posts Be?  - HubSpot

I'll give you the answer one of my college professors gave to students who asked how long their term papers should be: As long as it needs to be.

Email Still Really, Really Matters, Especially If You Apply These Four Tips - MarketingProfs

In the age of big data, email is even more important and more effective than it's ever been. Email enables the delivery of highly relevant content to customers who have opted in to receive these messages. Email focuses on the customer; thus, it enables your company to communicate directly and with substance to a qualified, segmented audience.

So that's what we think you should know this week, as from Twitter's IPO - but we figure you've already read one of the 20 billion articles written about that. What do you have for us? Let us know 

So that's what we think you should know this week. What do you have for us? Let us know inbound nation